Lampost Advertising
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Lampost Advertising
Lamp Post Advertising is one of the most targeted outdoor advertising methods we use to ensure guaranteed exposure through small and compact billboards mounted on electric poles on road dividers along the main roads in major cities in Nigeria. It gives brands the ability to specifically target their desired geographical location and target specific consumers as the sequence of short impactful, personalized messages help drive conversions and top-of-mind awareness.
Lamp post advertising provides durable yet cheap and effective means to engage consumers while in transit, probably in areas they often commute which makes it very great at creating awareness and reiterating brand messages that ultimately leads to top-of-mind awareness.
Lamp posts usually are very useful to commuters by informing them of their immediate environment and best ways to navigate.
And as such ads placed on them are designed to capture the attention of pedestrians, cyclists, and other commuters, especially in slow moving traffic. Apart from road divides, lamp post ads are used at large exhibition halls and in public places.
1 Increased Local Visibility
2 Enhanced Brand Awareness
3 Targeted Marketing
4 Cost-Effective Advertising
Types of Lamp Post Advertising
1. Lamppost Banners
This is the most prevalent form of lamppost advertising, where banners or posters are affixed to lampposts or street poles. These banners typically feature large visuals, brand logos, promotional messages, and contact information.
Lamppost banners are highly visible and can be seen from a distance, attracting the attention of pedestrians and motorists.
2. Lightbox Displays
Some lampposts are equipped with lightbox displays that illuminate the advertisement, making it more visible during nighttime or low-light conditions.
These displays use backlit graphics, ensuring that the advertisement stands out even in the dark. Lightbox displays add an extra visual appeal to the lamppost advertising.
3. Hanging Signs
In certain areas, lampposts may have hooks or brackets that allow for the hanging of signs or promotional materials. These hanging signs can be in the form of rigid boards, vinyl banners, or even three-dimensional objects.
They create a unique visual impact and can be particularly effective for capturing attention in busy pedestrian areas.
4. Flag Banners
Flag banners are vertical banners that are attached to lampposts using brackets or pole systems. They are typically made of fabric and feature a vertical design, with the advertisement displayed in a flag-like shape.
Flag banners sway with the wind, making them eye-catching and dynamic. They are often used for promoting events, festivals, or special offers.
5. Digital Lamp Post Display
With the advent of digital signage technology, some lampposts now feature digital screens or LED displays. These digital displays can showcase dynamic and interactive advertisements, displaying video content, animations, or rotating messages.
Digital lamppost displays offer greater flexibility in terms of content updates and can attract more attention due to their dynamic nature.
6. Wrapped Lamp Posts
In certain cases, entire lampposts may be covered with a branded wrap or vinyl graphic. This form of lamppost advertising provides a larger canvas for displaying the advertisement and can create a strong visual impact.
Wrapped lampposts are particularly effective for event promotion or citywide campaigns.
Outdoor Advert
Billboard Advertising
Bus – Branding
Lamp – Post
Bridge Panel
LED/ Digital advert billboards
Wall Drape
Indoor Advert
Indoor advertising plays a significant role in the OOH advertising scene. Instead of big billboards that target audience in their vehicles, indoor advertising builds a closer relationship with the audience as it is literally ‘closer’ in sight.
Executing an indoor advertising campaign is wise because it is affordable and able to reach the right demographic more precisely. Works effectively for large and small businesses, a well-planned indoor advertising campaign guarantees brand awareness and high Return on Investment (ROI).
At the right place, with the right medium, here are the types of indoor advertising that you can choose for your next OOH advertising campaign.
Hanging Bunting/Banner
Digital Signage
Pillar – Wrap
Lift Door Sticker Wrap
Escalator Advert
Boom Gate
Our Services
Billboard Advertising
Unipole Advertising
Digital Screen Advertising
Vehicle Branding Advertising
Custom Vehicle Advertising
Signage
Marketing Services
Print Services
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"ADM Outdoor Media Limited is a licensed advertising company that provides professional and standard advertising services; we are well endowed with experienced management team bringing innovations, styles and high technology advantage to give you and your entire industry of advertising a new dimension and particularly outdoor & indoor advert subsection; new innovation in outdoor & indoor advertising. Our resourceful company policy is to give clients opportunities to reach out to their set target in marketing of their product and services, which has made us the fastest growing advertising firm in Africa, as awarded by National Council for Women Society (NCWS).
We are currently partnering with Takushara Nigeria Limited as Technical Partners on administration and management and Advertising Practitioners of Nigeria (APCON) of all the Billboards within Nigeria.
We have testimonials of multinational organizations, large scale businesses, medium scale businesses and government parastatals. We are able to work with your budget to provide you with maximum exposure and huge returns on advertisement investment and improved registration of your brand in the minds of targeted customers. Our adverts also help to instill confidence in the minds of loyal customers of your business as well as prospective client. We have professionals who will interface with you for the success of your business. They include those in business, operations and administration.
ADM Outdoor Media Ltd, is well equipped to provide both indoor and outdoor media across Nigeria, in FCT and the 36 states of the federation with the concepts of cheap and effective results, more so for the reach out mechanism for your company.
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